Pleasure Analysis
Context of use
Rationale
Monday, September 20, 2010
Tuesday, September 14, 2010
Video review; Objectified
Through out the video, objectified, it is explained that everything that exists has been designed. Objects connect with consumers through their form, colour, size and direction. These connections are created through consistent interaction and use. When we look at every product we evaluate certain aspects of it without even being aware of it, for example when we look at a car we observe its colour, shape and make. All these aspects which make up a product have been designed and evaluated many times by a team of designers and this is often overlooked when observing products. Through this video, presented my Gary Hustwit, the interpretations of products from consumers is discussed and thus is a beneficial video for industrial designers.
'From the moment you wake up, almost everything that fills your world has been designed in one way or another'. Every product which you interact with such as your mirror, shower head, basin, kitchen utensils and clothes have been designed and is interacted with multiple times a day. All of these products are often taken to granted and it is very unusual that a consumer thinks about the enormous amount of time taken by designers to design and produce such a product. People do not pay attention to design when it performs to their expectations and exceeds expectation, they simply take it for granted. When people notice that a product has been designed it is usually a bad design as it has caused the consumer to think about how it was designed and question its design. Designers design products with the aim being that the consumers do not pay attention to the design and how it was designed. The post-it note is an example of a product which has been designed by a team of designers yet subconsciously connects with the consumer as they observe the colour, shape, texture and form. Such a product is used in everyday life and not once do we internationally think of its design, and the process which it would have undergone to be finalised as the product being interacted with a the present time.
One of the few companies which take design seriously in the twenty first century is Apple. Apple create products which interact with consumers numerous times each day and through every use each product connects with the consumer as they subconsciously observe its efficiency, function and beauty. Each and every product designed by Apple has had so much consideration and thought put into every detail no matter how small. Apple's design team has been able to refine the design, materials, manufacturing process to create products of beauty and simplicity while still maintaining elegance in the function of the product. Being able to combine great function and elegant form and aesthetic appeal is a great achievement in the design world and such products are the model of future designs.
Through viewing this video a deeper understanding of designs, consumers and their interactions, and connections with each other, is gained. 'Almost everything that fills our world has been designed', this quote from Gary Hustwitis a very powerful quote as it alerts people to the process of design and educates designers about the importance of creating subconscious connections with consumers.
'From the moment you wake up, almost everything that fills your world has been designed in one way or another'. Every product which you interact with such as your mirror, shower head, basin, kitchen utensils and clothes have been designed and is interacted with multiple times a day. All of these products are often taken to granted and it is very unusual that a consumer thinks about the enormous amount of time taken by designers to design and produce such a product. People do not pay attention to design when it performs to their expectations and exceeds expectation, they simply take it for granted. When people notice that a product has been designed it is usually a bad design as it has caused the consumer to think about how it was designed and question its design. Designers design products with the aim being that the consumers do not pay attention to the design and how it was designed. The post-it note is an example of a product which has been designed by a team of designers yet subconsciously connects with the consumer as they observe the colour, shape, texture and form. Such a product is used in everyday life and not once do we internationally think of its design, and the process which it would have undergone to be finalised as the product being interacted with a the present time.
One of the few companies which take design seriously in the twenty first century is Apple. Apple create products which interact with consumers numerous times each day and through every use each product connects with the consumer as they subconsciously observe its efficiency, function and beauty. Each and every product designed by Apple has had so much consideration and thought put into every detail no matter how small. Apple's design team has been able to refine the design, materials, manufacturing process to create products of beauty and simplicity while still maintaining elegance in the function of the product. Being able to combine great function and elegant form and aesthetic appeal is a great achievement in the design world and such products are the model of future designs.
Through viewing this video a deeper understanding of designs, consumers and their interactions, and connections with each other, is gained. 'Almost everything that fills our world has been designed', this quote from Gary Hustwitis a very powerful quote as it alerts people to the process of design and educates designers about the importance of creating subconscious connections with consumers.
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